Why You Must Have a Business Plan

It’s more than a tool for getting funding. Think of it as the road map to your business’s future.
Stever Robbins
Recently someone asked me why they needed a business plan if they were getting all the funding they needed from friends and relatives. It sounded to me as if they were thinking of a business plan as just a fund-raising tool. In fact, a business plan is much more than that: It’s a tool for understanding how your business is put together. You can use it to monitor progress, hold yourself accountable and control the business’s fate. And of course, it’s a sales and recruiting tool for courting key employees or future investors.

Writing out your business plan forces you to review everything at once: your value proposition, marketing assumptions, operations plan, financial plan and staffing plan. You’ll end up spotting connections you otherwise would have missed. For example, if your marketing plan projects 10,000 customers by year two and your staffing plan provides for two salespeople, that forces you to ask: How can two salespeople generate 10,000 customers? The answer might lead you to conclude that forming partnerships, targeting distributors and concentrating on bulk sales to large companies would be your best tactics.

As part of your operational plan, you’ll lay out major marketing and operational milestones. When you’re the founder, the only person holding you accountable to those results on a daily basis is you. So your plan becomes a baseline for monitoring your progress. If your prototype was to be complete by February 1, and it gets done early-on January 10, for example-you can ask yourself why. Was there an unexpected breakthrough? Did someone put in a heroic effort? Or did you just overestimate? What you learn will help you do an even better job next time.

But even more than a tool for after-the-fact learning, a plan is how you drive the future. When you write, “We expect 100 customers by the end of year one,” it’s not a passive prediction-you don’t just wait for the customers to show up. It becomes your sales force’s goal. The plan lays out targets in all major areas: sales, expense items, hiring positions and financing goals. Once laid out, the targets become performance goals.

And of course, a well-written plan is great for attracting talent. When a prospect asks to understand your business, you can hand them a plan that gives them an entire overview. Their reactions tell you something about how quickly and thoroughly they can think through your business’s key issues. Plus, the written record of your goals coupled with a track record of delivering against those goals sends a message loud and clear: You understand your business and can deliver the results you promise. Great employees will respond to that message-as will banks and investors the next time you need to raise money.

So viewing your plan as a fund-raising tool is just the beginning of the story. You’ll use the plan for so much more-for managing yourself, for operating the business and for recruiting. Before deciding to skip your planning phase, consider all the implications and what they mean for your future success.

Stever Robbins is a venture coach, helping entrepreneurs and early-stage companies develop the attitudes, skills and capabilities needed to succeed. He brings to bear skills as an entrepreneur, teacher and technologist in helping others create successful ventures.



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The Essentials of Services – Revisited

How An advocate Will Be Of Assistance To You When You Have a Personal Injury Case.

Today, a lot of people are either answering or filing a case that involves personal injury laws. you will find that a number of case involves victims who suffer due to other people’s negligence. There is the need to make sure that the moment you are in this situation, you find a lawyer who will assist you to get compensated.

This is however not a simple issue and it can be very challenging especially when you are handling it on your own. The best advocate to deal with is one whose area of specialty is the personal injury laws. There is the need to make sure that you have legal assistance especially if you do not know anything to do with the law. It is due to the following reasons that you need a personal injury advocate to fight for you both in court and out of court.

After an accident, it is usually not a very good time as there is a lot of suffering. The victim will have to deal with physical, psychological and also emotional suffering as a result of the accident. Such a situation is life-changing and a lot of care needs to be ensured. It is therefore important that you hire a lawyer who will collect the necessary evidence to build up a case.

Ensure that you let the lawyer deal will all the legal matters for the sake of ensuring that you win in the case. You will also have a good time as you get to heal your injuries.
The other way of handling such a situation is the informal way. By taking this path, it simply means that there nothing much other than getting what is rightfully yours from the other party. However this might not be the intention with your opponent as they could be trying to do it for their own gain. To make sure that things go well, you need to involve a lawyer also otherwise you will be on the losing end. If you could have undergone any treatment, an attorney will make sure that the bill is handled by your opponent.

There are very few people who understand their rights. With a lawyer you will be able to know what is needed of you so that you receive a fair compensation. It is important that you get to choose the lawyer who will be able to handle your case wisely. Look for an attorney who will not disappoint you and who has good communication skills.

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The Key Elements of Great Experts

Importance of Hiring a Personal Injury Attorney in Colorado

For one to be in a position to benefit a lot, it is important to have the personal injury lawyer. One will be in a position to know how worthy is the claim with the personal injury lawyer. To have the legal process, it is important for one to have the personal injury lawyer. One may lose morale in the process but with a personal injury lawyers this will not be the case because they are motivated to help one through the process. Therefore, when one gets their personal injury lawyer they are in a position to benefit in the following ways.

For one to be in a position to win the case in the court when it is presented, it is important to have a personal injury lawyer who will represent one. If one is presented by the personal injury lawyer at the court then they may end up winning the case. Therefore for one to be in a position to get away with the court, it is important for one to have the personal injury lawyer.

It is important for one t consider having a personal injury lawyer who will help one calculate the worth of the claim for one to avoid making mistakes. Without the personal injury lawyer one will be making several mistakes in calculating for the claim and it is not necessary. Therefore, one should consider having the personal injury lawyer for them to have the correct figures of the claim.

For one to be in a position to follow the legal process while filing the claim, it is important to consider having the personal injury lawyer who is of great help. The process that one uses while filing the claim matters in that if it not legal one may not get the claim that they are applying for. Hence it is important for one to consider it important to have the personal injury lawyer for them to be in a position to have the very best for their claim.

It is important for one to consider having the personal injury lawyer who will eventually help them get the right motivation for doing the processing of the claim. Having the personal injury lawyer who will therefore help one have their claim processed for them not to lose hope during the process. It is therefore very helpful for one to have a personal injury lawyer for one to be in a position to process their claim.

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Short Course on Tips – Getting to Square 1

Wood Preservation Methods

Wood science is the study of wood as a material that is renewable and of biological origin. In other words, the term wood science can also be known as wood technology. Wood is treated as a material in direct comparison with other products. Materials properties, ease of it being worked on and its value are among the few properties which are compared against those of wood and other materials. The utilization of technology gives wood an upper hand in most of this comparison. The wide range of products where wood can be used is just one of the many advantages that give wood an upper hand over other products. Wood is renewable, and this makes it more precious. All the parts of wood can be put into use, and this makes it a better fit than other materials which most of their byproducts are a waste.

Protection of wooden structure and products is a must if you want to keep the good looks in place. This protection is from moisture and insects which are the biggest threat to wood. The rotting and decay of the timber products are caused by the moisture and the insects. Alkaline copper Quaternary or the ACQ has turned out to be a very effective way wood preservation. As the name implies the preservative is made of copper products. As effective as this preservative, it has some downside to its use. The chemical is highly corrosive to most metals, the chemical corrodes away galvanized fasteners and therefore only stainless steel is used. The saturation level of any treatment will depend on where the wood is going to be used and the species of the wood. Timber being used around a water body will be dipped in a more saturated fluid than that being used above ground.

The use of copper metal is another method of wood treatment that is fast being accepted. The use of this method is fast being accepted because it is not corroding the metal fasteners. Micronized copper wood preservative is the correct term to refer this type of preservation. A high-pressure liquid that has the copper metal mixed in it is driven into the wood. The difference between this method and the other copper-based methods is that the copper is used as a metal rather than a dissolved material. The characteristics of the wood are highly improved and the when this process is used to treat wood. The wood products protected using this method last longer.

Termites and fungal decay are just a few among the many problems wood treated from this method are protected against. It is not corrosive to metals used in together with the product. Extensive research over a period of 10 years has proven the effectiveness of this science as one of the best wood preservation methods.


The Best Advice About Rentals I’ve Ever Written

Important Factors To Consider When Renting A Car For Low Cost.

Owning personal vehicle may be a life dream to anyone, but the process comes with its hurdles and so you may require a car to take you to a holiday or any other event and the only option you have is lent and there are issues you ought to be aware of. In order to get a valuable, but cheap vehicle for taking you on a holiday or vacation while considering the price of renting, you need to evaluate and put these tips in effects.

You may be a member of a certain organization that deals with cars for hire and the first place to land when you want a car for renting is that firm and inquire whether you can be given a car on discounted terms and this will save on your budget. It’s also vital to note that price evaluation and comparison from all the firms that offer rental services will aid you in getting a cheaper since you will notice deviations in rental prices which will prompt you to inquire more about their services.

You also need to be adaptable and flexible top various types and sizes of cars such that instead of renting for expensive limousines, you can opt for medium sized car that will serve the same purpose, but at a relatively cheap price. Moreover, get a car hire from a recognized car renting corporate as they have various types of cars rated at different costs and you will mostly benefit from their discounted prices that will enable you get the best desired vehicle.

There are also some firms that allows bids for car hiring and then determine the extent into which they will put discounts or reduce prices for hiring and you can consider getting their services when your bid is successful. Getting a car rental business giving you a car at less price in festive season is tricky since they are aware majority of people are traveling for holidays and this means you can take advantage of hiring a car in advance that will be less costly.

You should be tricky to know what the car you are renting cheaply entails so that you are not given a faulty car that will threaten tour life or fail to serve the intended purpose. There are many websites on the internet that are operated by car rental agencies where they advise customers on what to do to get cheap rental car and they also engage their clients through live chats and email notifications that are exquisite to helping you get a car at less costs.

There are knowledgeable family members and friends that can also aid you in getting cheap rental companies for vehicle.

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The Key Elements of Great Ideas

The Advantages Of The Restaurant Gift Cards

When you are in the restaurant business, you need to ensure that you entice your clients with the right marketing tools. You should go for the marketing strategies that will benefit your business. It is faster to generate business when you decide to use the restaurant gift cards. The article highlights the advantages of incorporating the use of the restaurant gift cards in your business.

Has More Value

The restaurant gift card has great value as compared to other gift vouchers. The gift card gives your clients the accessibility of the money, and therefore they will not spend with fear knowing that they have money. The traffic of the clients that have the gift cards will increase as they spend the money. That can be an opportunity to introduce them to other services.

They Enhance Your Profits

When you compare the restaurant gift cards with other marketing strategies such as the use of the discounts and sales offer, they have more advantages. Most clients will not observe the limit amount, and within some time, you will be reaping from the clients. You will spend less and get more money from your clients.

Easy Way To Create A Brand

You will spend less money building your brand with the gift card. The gift cards ensure that your business receives the visibility that it needs to penetrate the market.It will also act as a reminder to your client that they need to visit your restaurant soon for the services.

You Can Introduce Other Marketing Strategies

Some of the gift cards may have the expanded toolbox that allows features such as the mobile gift card conversion and sharing in the social media. Different mailers have the built-in cards that may persuade the consumers to partake in your services.

They Spread The Information Fast

Your target market is likely to know of your existence if you effectively use the cards. The clients will have the natural feeling to visit your restaurant immediately they have acquired the gift card. These items can be placed in stores that attract several numbers of people for the increase results.You can use the online gift cards and the physical cards to reach the wider audience.

They Are Convenient

The gift card ensures that your business increases the number of sales. The online cards ensure that the clients can personalize the cards into their tastes. It is faster to acquire the online cards.

You should ensure that you establish the right partner that can help you push your business to the next level. You should plan and develop a road map that you will use for the maximum benefits of the gift cards.


The Art of Mastering Services

The Benefits Of Working With A Personal Injury Attorney In Your Case.

A lot of people are getting hurt due to other peoples mistake. If yours is such a case, there is the need to make sure that you receive a good amount of money in form of compensation. But this not always the case as they the injured is denied the compensation that they are entitled to. Another situation is where the compensation is delayed which makes the victim suffer more than they should. when the compensating firm understand that you do not know your privileges as the victim, they will try to take advantage of you. To avoid all these shortcomings, you need to make sure that you find a lawyer so that you get the compensation and in the right amount. Due to the many challenges that you are going to face, there is the need to make sure that you hire a reputable personal injury attorney.
You need to understand that once you have been involved in a carnage and you get hurt, it is usually a very stressing period.

Remember that it is the moment when you have to deal with the pain due to the injuries. This is also the time when you need to make sure that you also meet the legal demands so that everything goes well in court and this can be very challenging at times. You need to spend your time healing the wounds in a good hospital. You need to look for a lawyer as they will help you in taking care of the legal matters that you be going through as you take your time to heal.

During this time, the insurance company will be taking advantage of your situation and promising you thing that will seem to matter in the moment yet you will later realize that they dint. If you find that the insurance company is trying to be nice to you as the victim, you need to be very careful as they are very dangerous. They will use the time you spend with them knowing if you have an attorney all not. Later you will realize that you will be paid lower cash than the actual amounts.

There is the need to make sure that you have enough evidence to present to the judges if you really want to win the case. In addition to the many challenges that you could be receiving, the insurance company can start acting in a way that you will be convinced that you will not win. It is important that you do not get to deal with the insurance company and instead let the lawyer be the one representing you. Otherwise you will be getting low payment or in other cases it is delayed than it should take.

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Learning The “Secrets” of Experts

Components to Put in Mind When Searching for Personal Injury Lawyers

It is a long methodology when you are searching for personal injury legal counselor since you expect to find one that will suit each and every one of your necessities. The lawyer you will pick will be in charge of the final outcome of your case so guarantee that you put a couple of things into thought before you settle on one personal injury lawyer.

The fundamental thing you have to know is if the legal adviser has a decent reputation, ensure that you lead a research to guarantee that you can without a doubt put your trust in him. A person who has been represented by the legal counselor can uncover to you the kind of experience he had with him. The web can in like way help you in finding about the notoriety of the attorney; remarks made by the clients about the legal adviser will help you to know the sort of legal services he offers.

Ask the legal adviser in case he has any kind of experience with the kind of case you are having. You can test your legal counselor and check whether he has scrutinized your case details well. You need to find a legal adviser that will respond well to you and will have the capacity to give your case the complete attention that it requires.

To abstain from wasting your time and that of the lawyer, you need to consider in case you genuinely require the services of the personal injury legal adviser or not. You can ask your friends and family and hear their opinions if you have a case. Another key thing you require to consider is the measure of money you will spend getting the personal injury legal counselor, ask the legal counselor the rates they charge to represent you. You should pick a legal adviser that charges expenses that fit the monetary plans you may have for this case. You need to ask the legal counselor how he will help you to get more from the compensation settlement, personal injury legal counselor will have the ability to audit your medical costs and you will have the ability to recover your money from the medical facility cost charged.

You can have the ability to get these personal injury legal advisers from the web in the websites they have, investigate the reviews made about them and give careful consideration to any complaints made about them before you settle on one. Referrals from allies is a decent way to locate personal injury legal adviser since they will uncover to you their experience with the legal adviser and in case he will be important to your case.

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Getting Down To Basics with Apps

Monetizing Customize Photos Postcards

Whether you believe it or not, using customize photos postcards are so common amongst businesses today because it also function as a promotional tool. A graphic as well as eye catching display partnered with message is an effective way to generate leads for any business.

Basically, postcards are among the most budget-friendly advertising material that a business can use. Postcard marketing could be used for all sorts of businesses regardless if it’s for law firms, real estate agents, restaurants, lawn care services etc. After all, there are many customize photos postcards available today that exactly meet your needs and preferences. They’ve been proven several times in generating traffic to websites and also, bringing additional foot traffic in brick and mortar stores.

Postcards are actually diverse marketing tool because in addition to the fact that they can be used as product brochures, newsletters or flyers in the real world, the same thing can be done online. In fact, you can put some of your discounts and other special offers on the postcard which give customers a chance to have easy access on your promos. There are instances wherein customize photos postcards are used as another way of branding a business. Its ability of reaching targeted market becomes simplified by making use of postcards.

Postcards are always read by its recipients because the message is in perfect view and clearly visible. According to recent studies, around 79 percent of professionals are acknowledging direct mail and emails using postcards can be a very effective tool for marketing and advertising. Recipients don’t have to spend time opening it as a letter more so if it is sent through email. After viewing the message, the postcards are there automatically with attractive designs as well as vibrant colors which is all thanks to customize photos postcards.

In addition to that, using postcards can serve as a cost effective marketing way of testing your newly drafted marketing campaign. Say that the business has a new product to launch and would want to check how the market will respond to it, then using custom postcards and emailing it to their prospects will help in weighing the impact of their efforts and decide whether to proceed with it or think of another plan. By putting a tracking code on customize photos postcards, it can be optimized in determining how people are responding on a given price point and on the ad campaign.

Having customers to provide tracking code when they have responded to an offer can help in determining which campaign ad has generated the most interest.